Startups will be judged on each of the following 4 criteria which will be scored from 1 (low) to 10 (high):

TEAM: Team’s credential and experience

  • Is the team uniquely qualified to build this startup?
  • Do they strongly understand their customers and their industry?
  • Do they have the determination and endurance to carry this through to completion?

PRODUCT/SERVICE INNOVATION: The level of innovation of the product or service

  • Is this a disruptive innovation that creates a new market and/or a new value-ecosystem that displaces or radically modernizes an existing industry?
  • Is it differentiated from competitive or substitute offerings?

PRODUCT MARKET FIT: Proof of commercial scalability and market size to support growth and profitability

  • Are targeted customers using/buying its product/service?
  • Can the startup show their product/service will scale enough in the addressable market for sufficient growth/profit to be an attractive investment?

TECH FOR GOOD: The degree and reach of impact on human and planetary health

  • Is this innovative product/service addressing a significant global challenge to society and/or the environment?
  • Can this startup’s product/service have a wide-reaching impact on same?